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Reading is a really healthy habit, that's why we need to make it part of our daily routine. Learn how to create reading habits.

Digital school libraries have quickly become essential to the online learning model. Learn why Publica’s digital library plan is the perfect proposition for educators and institutions. 

The use of ebooks has greatly increased since the pandemic started. So how can buyers and sellers write ebooks and earn money?

We know that users will leave and find what they are looking for elsewhere if a website is not fast or responsive enough. That's why our engineering team worked hard to make loading and navigating your store much faster.

Nowadays, every publisher or author needs to sell their content digitally. It doesn’t matter whether you have just one title or a million, Publica allows you to have your own store. Learn more about how to sell digital content in the publishing industry.

A good marketing strategy needs to think about our Buyer Persona. Do you want to know what is a Buyer Persona, how to create it, and what to have in mind when you follow each step? Learn everything about it here!

Digital publishing is a necessity these days. Not only because of the context but also because creating and sharing digital content has a lot of incredible advantages that you may not find in traditional publishing.

As the closure of physical bookstores shook the world, publishers and organizations had to rely on the digital market to generate sales and benefits. How have they fared so far and how might content creators within institutions and organizations generate institutional sales? Publica offers an answer!

As platforms become an increasingly popular way for readers to read and obtain content, why not offer them an even better option?

In our data-driven world, information and knowledge continue to be important metrics for success, especially in the publishing industry. A user’s data may be a way to gauge the reception of content so that businesses may analyze their success and performance.

Owning an ecommerce store can be difficult, but it is a great way to sell your digital content without spending a lot of money. Sellers have more autonomy and control over their goods and sales with Publica, thanks to access to key reader data, direct connections with readers, and the ability to deliver enhanced, high-quality content in an environmentally friendly manner. Begin your ecommerce journey by selling with Publica today!

Usually, authors think that selling eBooks are equal to piracy. Learn how to sell content online and protect it from piracy with Publica.

Selling ebooks online is by no means a new endeavor, yet, the eBook market during COVID-19 has truly changed the game. Both authors and publishers must know why selling digital content is the better option nowadays.

Knowing that people are reading more digital books per year than print books, publishers and authors must think about a 360º digital marketing strategy to help them with ebooks distribution and sales. Learn more tips here.

The freedom of information is not a synonym for the decentralization of knowledge. So, what can we do as content creators and readers to support it?

Besides the myths surrounding the economic impact of reducing paper use in the publishing and media industry, it's time to promote environmentally conscious options. Learn more about the benefits of being eco-friendly and how to encourage this in the publishing industry.

As more content is offered online today, how can institutions generate sales and benefit from creating a digital library? With Publica, organizations are easily able to create a library from a catalog of books and audiobooks.

With all the inevitable changes that came with the COVID-19 pandemic, industries had to rethink their business models. This is how the idea of digitalization went from being an option to an obligation: those who are not part of the digital world are excluded from the system. Learn more about why selling digital content is the new black.

Publica joined SkyDeck in Fall 2020 and, after various months of team training, pitched to industry investors at Demo Day on April 7. The Publica team worked closely with SkyDeck to be prepared for the event.

How is the publishing industry generating an environmental impact? Learn more about how easy and beneficial it is to have eco-friendly practices.