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Nicolás Parola

Nicolás Parola

Chief Product Officer

Nicolás is the CPO at Publica.la, where he leads product strategy across digital content monetization, subscription management, and white-label reading apps for the Latin American market. He's passionate about open-source tooling, self-hosting, and building products that help publishers take control of their digital sales channels.

Articles by Nicolás Parola

DRM para autores indie: cuándo lo necesitás de verdad (y cuándo no)
Guides Jul 7, 2026

DRM para autores indie: cuándo lo necesitás de verdad (y cuándo no)

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Cómo ponen precio los autores indie hispanos: realidad multi-moneda en LatAm
Publishing Insights Jun 30, 2026

Cómo ponen precio los autores indie hispanos: realidad multi-moneda en LatAm

Guía práctica para autores indie hispanos: rangos típicos de precio por país en LatAm, distorsión de KDP en USD, estrategia multi-moneda nativa y ejemplos concretos para novela, no ficción y obras cortas.

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Conversión de newsletter para autores: por qué 1,5% es el número real que tenés que superar
Publishing Insights Jun 23, 2026

Conversión de newsletter para autores: por qué 1,5% es el número real que tenés que superar

Una mirada concreta al número real que separa a los autores con newsletter funcional de los que tienen una lista decorativa. Cómo se compone ese 1,5%, qué lo rompe y qué palancas mueven la aguja sin recurrir a tácticas que erosionan la lista.

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El stack tecnológico para autopublicar en 2026: del manuscrito a la venta
Guides Jun 16, 2026

El stack tecnológico para autopublicar en 2026: del manuscrito a la venta

Guía concreta del stack tecnológico que un autor indie necesita en 2026, dividido en seis capas, con precios reales y decisiones de trade-off para cada herramienta.

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How to Get Paid in Local LatAm Currencies as an Indie Author
Guides Jun 9, 2026

How to Get Paid in Local LatAm Currencies as an Indie Author

Practical guide for Spanish-speaking indie authors who want to get paid in their local currency through MercadoPago, PIX, Khipu, Bamboo and PayU instead of waiting 60 days for USD wires from Amazon.

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KDP Select vs Going Wide vs D2C: A Decision Framework for Indie Authors
Publishing Insights Jun 2, 2026

KDP Select vs Going Wide vs D2C: A Decision Framework for Indie Authors

Three options, three different bets. A practical decision framework to pick between Amazon exclusivity, going wide across marketplaces, and adding a direct-to-consumer channel.

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Owning Your Readers: Why Authors Need a Direct Channel (Not Just a Mailing List)
Publishing Insights May 26, 2026

Owning Your Readers: Why Authors Need a Direct Channel (Not Just a Mailing List)

A mailing list is half an asset. The other half — the transaction, the reading behavior, the repeat-purchase signal — lives on the platform you sold through. Here's why D2C closes that loop.

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How to Sell Books From Your Own Website Without Becoming a Developer
Guides May 19, 2026

How to Sell Books From Your Own Website Without Becoming a Developer

A no-code guide for indie authors who want to sell books direct from their own storefront. What "storefront" actually means today, the six pieces you need, and the realistic setup timeline.

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How to Sell Books From Your Own Site Without Amazon: A Complete Guide for Indie Authors
Guides May 12, 2026

How to Sell Books From Your Own Site Without Amazon: A Complete Guide for Indie Authors

A step-by-step guide for indie authors who want to sell books direct from their own storefront, with local LatAm payments and zero dependency on Amazon KDP.

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Amazon KDP vs Direct-to-Consumer: The Author's Revenue Math in 2026
Publishing Insights May 12, 2026

Amazon KDP vs Direct-to-Consumer: The Author's Revenue Math in 2026

A clear-eyed look at the actual per-sale math for indie authors selling on Amazon KDP vs running their own direct-to-consumer store. Real numbers, real tradeoffs, no marketing fluff.

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More control over your email notifications
Product Updates Oct 27, 2025

More control over your email notifications

Choose which transactional emails are sent from Publica.la and which ones you manage externally. Administrators can now enable or disable individual email notifications —such as registration emails,...

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SEO Improvements Thanks to Performance Optimization
Product Updates Sep 10, 2025

SEO Improvements Thanks to Performance Optimization

In the world of eCommerce, speed is everything. We have taken a step further in our mission to improve the platform's performance . Recently, we shared how this impacted the overall site load. Today,...

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