publica.la

D2C Readiness Assessment

How ready is your university press to sell directly to readers?

15 questions · 5 minutes
D2C Presence Technology Stack Reader Relationship Content Strategy Compliance & Accessibility

D2C Presence

How established is your direct-to-consumer channel today?

Q1. What percentage of your press's total revenue currently comes from direct-to-consumer sales (your own website, direct orders)?

Q2. Which of the following D2C channels does your press currently operate?

Q3. How would you describe your press's website in terms of commerce capabilities?